Digital transformation of Indian Business- An analysis

Abstract

India is celebrating 4 years of digital empowerment since 2015, when the Digital India campaign was launched. The Digital transformation has spread roots across all facets of the life of the Indians. It has made a big impact on the way business is being done in India. India has risen to Rank 77 in “Ease of doing business” from 130^th place in 2016 ^[1]. The digital empowerment has laid a strong foundation for the economic growth and business development. India has become the fifth largest economy in terms of GDP and is among the fastest growing major economies. Digitisation has augmented the potential of the Indian business houses.